Gareth Cattermole/TAS24/Getty Images
It’s not the first time Swift has whipped fans into an anticipatory frenzy over the planned new album, which, like the other re-recorded albums, will include previously unreleased bonus songs.
After releasing four of six re-recorded albums, fans thought Swift would announce “Reputation (Taylor’s Version)” when she showed up at the 2024 Grammy’s in February in black and white — the long-awaited album’s signature color scheme. Instead, she announced a new double album, “The Tortured Poets Department.”
The new Olympics ad was the second time Swift’s song “…Ready For It” has shown up in connection to the Olympics. Simone Biles, the most decorated gymnast of all time, uses a portion of “…Ready For It?” in her floor routine. When the NBC Olympics posted a video of Biles’ floor routine in June, Swift replied that she “watched this so many times and still unready. She’s ready for it tho,” referring to Biles.