economie

Sara Blakely just became an entrepreneur again, but not everyone’s sure about $400 sneaker heels

Sara Blakely.

Some people loved the concept of Sneex, but weren’t so sold on the aesthetics.

“Definitely seems like a thing that should exist but… why does it have to look like that,” one X user wrote.

“They are def ugly — but people also said the same thing about crocs, and look how successful they’ve been, mostly due to comfort,” another said.

Others were firmly on board, calling Sneex “super cute.”

Casey Lewis, a TikToker covering trends, noted the wedge sneakers popularized by Isabel Marant in the early 2010s are making a comeback, though she also critiqued the look of Sneex.

Sneex did not immediately respond to a request for comment from Business Insider.

After Spanx, Sneex marks Blakely’s latest bid “to advocate for women through product,” she said. She’s not the first to tackle comfortable heels, with a number of companies dabbling in the space.

Read the original article on Business Insider

https://www.businessinsider.com/sara-blakely-600-dollar-sneaker-heels-sneex-2024-8