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Men are investing $5,000 to look better. These stylists are helping them get dressed.

“Smart casual” blends simple garments with elevated features, like knit tops instead of T-shirts.

What men get for $5,000

The styling process and the price of styling packages vary across the fashion industry.

Simone, for example, said her main package is a comprehensive service that includes an introductory meeting, a color and body-type assessment, and a “game plan on how to take their style in a new direction.” Her starting price is $5,000.

From there, Simone gets to work on shopping to find the perfect pieces for her clients.

“That’s one of the perks of having a stylist,” she said. “I’ve built relationships with different stores and boutiques across different cities, so I have really good and broad access to different options.”

The process, she said, takes about two weeks, after which she meets again with her clients so they can shop her selections and learn to put pieces together.

“I want clients to think of me as their style bestie,” she said. “They can always text or call me if they have questions. I call it extended consultancy.”

@maiya.simone Yes, I style men’s too! ✨ a glimpse into my latest styling appointment. #personalstylist #nycstylist #luxurystylist #shopping #menstylist #menstylistnyc ♬ original sound – blipstudio

Allen works differently. He offers a three-step process that starts in the client’s closet to find fashion gaps.

He also takes body measurements, provides a color analysis, and creates a “style board” for inspiration.

Step two is all about shopping — Allen purchases some pieces ahead of time, books store appointments with private dressing to attend with clients, and tailors purchased garments.

Finally, Allen creates a lookbook of outfit options for clients and offers them ongoing styling support for four weeks.

He said that, typically, those being styled spend between $5,000 and $7,000 on clothes alone before paying additional fees for optional services he offers, like grooming.

@thestyleturnernyc Money can buy style, but time crafts it. – When you’re on a budget, finding that perfect piece or nailing an aesthetic takes serious creativity and commitment. – In college, I watched students with designer wardrobes walk around like mannequins, their outfits more about flexing than expressing. Meanwhile, those of us thrifting, DIY-ing, and making do? We were forced to innovate, to make something out of nothing. – And that’s where true personal style is born—because when you build it from scratch, it’s authentic, it’s you. 🫡 – #stylejourney #mensfashion #mensstyle #howtodress #personalstyle ♬ original sound – Style Turner

Styling is undoubtedly an investment. Services can be pricey, and the effort is time-consuming.

It’s also massively beneficial in more ways than just getting a closet full of new clothes and shiny shoes.

“Having good style can give such positive benefits to your life and accelerate your career,” Simone said. “With a stylist, you save yourself so much time. I know guys dread online shopping and going into stores.”

“You also learn so much knowledge: where to shop, what makes sense for your lifestyle, what works for your budget, what suits your body type. You’re not wasting money anymore,” she added.

But maybe most importantly, according to Allen, is the earned confidence of men who employ stylists.

“I want men to gain the confidence to shop on their own and understand how to curate their closets in a way that’s intentional as opposed to this continual cycle of trial and error that maybe never really lands on a look that truly speaks to who they are,” he said.

“I put clients through this comprehensive experience so that when they leave,” Allen continued, “they feel like they have a holistic understanding about how to take style into their own hands.”

Read the original article on Business Insider

https://www.businessinsider.com/what-its-like-to-hire-a-mens-fashion-stylist-2024-9