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See Tom Brady’s million-dollar watch collection that’s headed to auction, including a custom Audemars Piguet

October 2, 20240
Brady is auctioning a custom Audemars Piguet Royal Oak Flying Tourbillon watch.

Courtesy of Sotheby’s

This Royal Oak Flying Tourbillon by Audemars Piguet features several nods to Brady, including his name set with calibré-cut and baguette diamonds, the number seven in Roman numerals as a nod to his record Super Bowl wins, and his signature on the rotor, according to Sotheby’s.

The watch is made of white gold and also includes “a baguette diamond-set bezel,” according to the Sotheby’s press release.

Brady wore the watch during his May 2024 Netflix special, “The Greatest Roast of All Time: The Roast of Tom Brady.”

The Richard Mille 35-03 “Baby Nadal” could fetch between $300,000 and $500,000 at auction.
Brady is auctioning a rose-gold Patek Philippe Nautilus.

Courtesy of Sotheby’s

According to WatchCharts, the Nautilus is the most expensive Patek Philippe collection, selling on the secondary market for 60.4% above retail price.

Brady’s version, Nautilus Reference 5980/1R-001, was discontinued in early 2024, adding to its desirability.

The Rolex Reference 228396TBR could fetch between $80,000 and $120,000 at auction.
Brady’s IWC Pilot’s Watch Top Gun Edition “SFTI” could fetch between $12,000 and $18,000.

Courtesy of Sotheby’s

The least expensive piece in Brady’s collection going to auction is the IWC Top Gun Edition “SFTI,” which is estimated to go for a minimum of $12,000.

He famously wore this watch while celebrating at the 2021 Super Bowl boat parade in Tampa Bay after his seventh and final championship win.

Other items from Brady’s football career are estimated to fetch between $100,000 to $500,000.
The jersey Brady wore during his final collegiate football game at the University of Michigan.

Courtesy of Sotheby’s

Sotheby’s will also auction memorable pieces from Brady’s playing career, such as the jersey he wore in his final game with the University of Michigan, his NFL Combine shirt, and a helmet worn during his last season in the NFL.

“The collection is truly unparalleled; the stories they tell, the authenticity they embody, and their historical significance elevate them beyond mere collectibles,” Brahm Wachter, Sotheby’s head of modern collectibles, said. “These items are genuine pieces of sports history.”