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Target customers are swapping lids on Owala bottles — and it’s causing chaos in some stores

The Owala section at Target.

Lid swapping is not a completely victimless crime. The Frankensteined water bottles are causing a headache for some Target workers, according to two employees and dozens of Reddit and TikTok posts from people who say they work for the retailer. In some cases, the mismatched Owala bottles have been rounded up to either be trashed, donated, or returned to Owala, the employees and posts said.

A Target retail employee in Texas told BI that they were finding four to five mismatched bottles a week earlier in the summer, and that the problem has worsened in recent weeks. The employees who spoke to BI asked to remain anonymous since they were not authorized to speak for Target. BI verified their employment.

“Once back to school hit or we’d get a new release of colors, it would bump up to two or three per day since we were one of the busiest stores in the district,” the Texas employee said.

A couple of mismatched Owalas a day could add up quickly if this is happening at many Target stores.

“It doesn’t sound like a lot, but we were told to damage out two bottles per one swapped bottle to account for the fact that it was a Frankenstein creation from two existing colors,” the Texas employee said, referring to their supervisors’ initial instructions for tracking the mismatched inventory.

Later, the instructions changed: The employee said they were told to stop removing the mismatched bottles from inventory and leave them for people to buy.

A Target employee in Massachusetts told BI that the mismatched bottles have also created problems with online orders.

“The cups shown on the website are the specific color scheme that was designed and sent to us by Owala, so if the lid was switched, we can’t sell the specific cup they requested,” the employee said.

Target did not respond to a request for comment from Business Insider.

Nguyen, who has her own (correctly matching) Owala FreeSip, is sympathetic to those who are doing the lid swapping. “I think people are just trying to get the color combo they like without realizing the problem it causes for the stores,” she said.

Carly Christy, a college student, said she lid-swapped to make a tan bottle with a tan-and-green lid. She posted a TikTok apologizing after seeing so many other videos about how it was a problem.

“I’m really happy with my Owala and use it every day, but now that I know switching lids causes issues for target employees and stuff I wouldn’t do it again,” she told Business Insider.

Read the original article on Business Insider

https://www.businessinsider.com/target-employees-owala-color-lid-swap-problem-stores-2024-8