Nvidia is in vogue — just ask the designer behind these viral GPU purses

Barton was inspired to create her own purses after seeing a hot dog
encased in epoxy, a type of adhesive glue, on Reddit. She sells them for $1,024 on Shopify, the price of which honors her favorite GPU model dimension.

“The first time I saw a circuit board, I thought it was shockingly beautiful,” she said. “I don’t get why devices like TVs and phones have cases. The GPU purse is an excuse to look and appreciate how pretty logic elements are.”

A photo of one of the purses Barton made went viral on X earlier this month and garnered more than 14,000 likes. She said she’s since had interest from high-profile celebrities, which can come with “a lot of pressure” to make something people will wear.

“The virality forced me to stop procrastinating and make a website to sell. I have a bunch of orders,” Barton said. “I have totally sold out of the limited quantity I was making. I haven’t sold out of the H100 version, which was only designed with a single specific celebrity buyer in mind.”

Barton said she uses a diamond blade cutter and expensive laser to get the “perfect” adhesive to create the purses, which in the current design takes about 2 hours to make and 36 hours to dry.

She said: “I view it as an art piece commemorating a specific moment in time. Realistically, it cannot be an “it” bag because of the margins on the business and the making process — it’s not like leather or fabric that you just have an infinite supply of. GPUs are super expensive and getting it cheap enough is a limiting factor.”

Barton now plans on improving the purse as she thinks it is lacking some features she wants for herself.